The world of online video (and television) advertising is rapidly expanding. Even as a small business, you can get aboard! You can now be very innovative in creating and distributing ads in ways that maximizes the limited advertising budget. Here’s my recent favorite: SpotMixer (www.SpotMixer.com). You can get your business involved with online video either from scratch or by using assets from radio or online video ads you’ve already created.
Here’s where TV enters the picture… got a Google AdWords account already? You can distribute your video created thru SpotMixer via the Google TV Ads™ program. Here’s my creation:
My lil’ video is on YouTube and Google videos right now because SpotMixer provides you its MP4 format to use on your own website and embed code to easily add it to your blog or social networking sites. Sweeeet! They even claim to have integrated search engine optimization with online video to improve your organic search results. (Remember, SpotMixer is new on the scene… so I do believe that THEY are vested in your success because they are new. I’m also confident in SpotMixer because Google has partnered with them. (How big is Google people? Think about it!)
So how much does it cost, 3girlsmomma, you ask? Get a one-month plan for just $79. Make as many ads as you want, with as many changes in that 30-day time frame. Test effectiveness, show it to friends, get feedback — you can edit any time within the month. The other plans run: 6 months - $59/month ($354 billed every six months) or 3 months - $69/month ($207 billed every 3 months)
Here’s where TV enters the picture… got a Google AdWords account already? You can distribute your video created thru SpotMixer via the Google TV Ads™ program. Here’s my creation:
My lil’ video is on YouTube and Google videos right now because SpotMixer provides you its MP4 format to use on your own website and embed code to easily add it to your blog or social networking sites. Sweeeet! They even claim to have integrated search engine optimization with online video to improve your organic search results. (Remember, SpotMixer is new on the scene… so I do believe that THEY are vested in your success because they are new. I’m also confident in SpotMixer because Google has partnered with them. (How big is Google people? Think about it!)
So how much does it cost, 3girlsmomma, you ask? Get a one-month plan for just $79. Make as many ads as you want, with as many changes in that 30-day time frame. Test effectiveness, show it to friends, get feedback — you can edit any time within the month. The other plans run: 6 months - $59/month ($354 billed every six months) or 3 months - $69/month ($207 billed every 3 months)
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